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Posted by Tomasz Zielinski · Poland · 2h ago

Setupad ecpm tanked hard after weekend traffic spike

Did anyone else notice a massive drop in CPMs over the last two days? My polish news site got featured on Google Discover, impressions jumped 4x, but my revenue barely budged because the fill rate on Setupad cratered to 35 percent. Wondering if I should route direct demand through GAM instead.

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